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Creating Campaigns

How do I create a campaign?

Updated October 22, 2026 · 2 min read · For brands

An Owner, Admin or Campaign Manager can create a campaign from Home or Campaigns. A Viewer can't, and sees You don't have permission to create campaigns. Contact your team admin for access. Roles are explained in What can each team role do?

Start a campaign

To open the campaign form:

  1. On Home, click Create campaign, or on Campaigns, click New campaign.
  2. In What type of campaign do you want to run?, select Clipping and click Continue with Clipping.

The form opens on Listing, which has four sections: Basic info, Campaign setup, Content brief and Add media. Each section ends with Next.

Fill in Basic info

The fields in Basic info are:

  • Posting campaign as: the picture and name creators see, your workspace's by default. Edit posting identity lets you change the Campaign picture and the Brand name, up to 50 characters. You need a campaign picture to submit.
  • Campaign name: 3 to 50 characters.
  • Create posts in these languages only: locked to English. For another language, click Talk to your Vyro rep.
  • Where should posts be published?: at least one of Instagram Reels, TikTok, YouTube Shorts and X.

Save and resume a draft

The form saves on its own once the campaign has a name and one platform. The header shows Saving..., Saved or Couldn't save. Any way out of the form, including Cancel, keeps your work as a draft. Before the campaign has a name and a platform, Cancel asks Exit campaign creation?: Keep editing stays, Discard leaves without saving.

On Campaigns, drafts carry the Draft badge. Click Continue setup to pick up where you stopped.

Next, set your dates and budget: see What dates, CPM and budget can I set for a campaign?